The Rise of Social Media: 1985-2005

WhoInventedSocialMedia

Welcome to the modern world, where technology is improving with every passing day and the internet is a staple of a majority of American’s lives. In a time dominated by the need to connect, interact and access everything with the click of a button, it should not come as a surprise that social networking has flourished. Social networking applications and sites are internet-based tools designed to connect us on a larger scale by sharing information about ourselves (Investopedia). Social media has become almost inseparable from internet usage, especially among the younger generation. Millennials are among the majority of social media users and are in part the reasons so many of these sites are successful. However one must ask why in an age ruled by trends and keeping-up with the latest accessories, has social media managed to remain a crucial part of internet usage and modern society in general? In short, why is social media so popular?

The only way to examine the “rise” of social media is to trace the origins of our technology-based culture. The obvious starting point is the release of the World Wide Web in 1991. The World Wide Web, or the internet, has become one of the main activities involved in using a computer. The internet has created a world that is accessible at the touch of one’s mouse. But how does one get from Google, originally a search engine established in 1998, to the introduction of Google+, Google circles and Gchat? In 1985 the America Online Service opened up, followed in 1997 by the introduction of blogs. Blogs were crucial to the de

Welcome to the modern world, where technology is improving with every passing day and the Internet is a staple of a majority of American’s lives. In a time dominated by the need to connect, interact and access everything with the click of a button, it should not come as a surprise that social networking has flourished. Social networking applications and sites are internet-based tools designed to connect us on a larger scale by sharing information about ourselves (Investopedia). Social media has become almost inseparable from Internet usage, especially among the younger generation. Millennials are among the majority of social media users and are in part the reasons so many of these sites are successful. However one must ask why in an age ruled by trends and keeping-up with the latest accessories, has social media managed to remain a crucial part of internet usage and modern society in general? In short, why is social media so popular?

The only way to examine the “rise” of social media is to trace the origins of our technology-based culture. The obvious starting point is the release of the World Wide Web in 1991. The World Wide Web, or the Internet, has become one of the main activities involved in using a computer. The Internet has created a world that is accessible at the touch of one’s mouse. But how does one get from Google, originally a search engine established in 1998, to the introduction of Google+, Google circles and Gchat? In 1985 the America Online Service opened up, followed in 1997 by the introduction of blogs. Blogs were crucial to the development of social networking because they were essentially tools for people to begin expressing themselves. Blog posts gave people the first thrills associated with revealing their personal lives.

Of course, when most of the older Millennials think of the beginning of social media they trace it back to Myspace released in 2003. Myspace was essentially the more successful version of Friendster, a social-networking site that allowed its users to create a personal profile. Myspace built upon the idea by incorporating music, broadening the profile and allowing more tools to encourage users to continue interacting on its site, such as private messaging and photo commenting. Myspace introduced social media to the younger generations, and gave way for the introduction of today’s largest social networking site: Facebook.

velopment of social networking because they were essentially tools for people to begin expressing themselves. Blog posts gave people the first thrills associated with revealing their personal lives.

Of course, when most of the older Millennials think of the beginning of social media they trace it back to Myspace released in 2003. Myspace was essentially the more successful version of Friendster, a social-networking site that allowed its users to create a personal profile. Myspace built upon the idea by incorporating music, broadening the profile and allowing more tools to encourage users to continue interacting on its site, such as private messaging and photo commenting. Myspace introduced social media to the younger generations, and gave way for the introduction of today’s largest social networking site: Facebook.

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